are running a project to engineer and implement a set of business processes and a software solution for customer relationship management. The project involves a big number of performing organizations―a major corporation and many suppliers of different sizes. During the project you observed a restraining effect of differences between the companies’ corporate cultures. This leads to different expectations on how such a project should be handled and to frequent misunderstandings between stakeholders. Another effect is a growing degree of distrust and skepticism. What should you try first to integrate the diverse stakeholder groups?